Wednesday 11th october 2017

13H Greetings

13H30 Conference opening  (Organisatrices : Béatrice Damian-Gaillard, Sandy Montanola ; directeur de l’IUT : Philippe Anglade ; Christophe Gimbert MCF et responsable du Master journalisme à Rennes)

14H- Atelier 1 – General Framing

Information diversity : from media to audience

In response to the requirements for « diversity » from the regulating authorities (for example the CSA in France, sports regional, national and international governing bodies, International Olympic Committee) and the increasing  awareness of the public, the television channels have produced internal policies in order to promote “diversity”. This promotion takes several forms: managerial by the recruitment of journalists from diverse origins (racial, gender, age, class): editorial by a higher plurality in the choice of interviewees (more women, people from a range of social classes). These channels also use these internal policies to promote themselves in external communication strategies.

Moderator : Christine Larrazet, Centre Emile Durkheim, Université Bordeaux, France

Présentations (14H15H) :

  1. Réjane Sénac, Cevipof, Paris, France
  2. Tristan Mattelart,  Institut Français de Presse, CARISM, France
  3. Jacco van Sterkenburg, Université d’Anvers, Pays Bas

15H15-15H30 Coffee break

Discussion (15H30-17H30)

What are ideological and political concepts behind this notion of “diversity”? Why has this concept emerged in the public sphere and in media organisations now? To what extent, do the television channels use these diversity policies to target different audiences (gender, ethnicity, disability, etc.)? How are these approaches spread in the sports newsrooms?  To what extent are the sports correspondents involved  these in their production? How do they incorporate them in their professional practices? Do the media management face resistance from journalists? What kind of resistance is encountered? How are they explained? How do the audience respond to diversity in sports news?

  1. Hélène Camouilly, Directrice déléguée à la diversité France Télévisions
  2. Mémona Hintermann-Afféjee, Ex grand reporter – Membre du Conseil supérieur de l’audiovisuel

20H30 Gala Dinner

Thursday 12th october 2017

8H30 Coffee break

9H – The specificities (economical and editorial) of sport information

Sport TV information at the center of injunctions of diversity

Television channels are now facing competition from others actors in the mediatisation of sport. These actors have numerous backgrounds (telecommunications, sports teams, non professional web sites, etc.). For instance, this competition is important during the purchasing of the rights for broadcasting sports events with huge audiences and massive potential for generating income through advertising. At the same time, the audiovisual editors have to deal with the transformation in the access of audio-visual programs by the public.

Moderator : Christophe Gimbert (MCF, Arènes, IEP Rennes)

Présentations (9H-10H)

  1. Jean-François Diana, université Lorraine, France
  2. Richard Haynes, University of Stirling, UK

10H00-10H15 Coffee break

Discussion (10H15-12H15)

In the context of such a transforming media, how to produce « diversity » in particular when you do not have the broadcasting rights for events which attract huge audiences? How to invent new sports information narrative framework in order to compete in a market fragmented into so many offers and practices? How do the television channel’s “diversity” policies become a resource to target a range of audiences (women, ethnic minority, etc.)?

  1. Olivier Dufour, consultant sport et médias, Ex responsable du numérique BEIN Média Group
  2. Pascal Golomer, Directeur adjoint de la rédaction des sports France Télévisions

12H-14H Lunch

14H – Atelier 3 – The production process of information in the field : a comparative perspective

Do journalism and éditorial professionals have still a word to say about editorial issues ?

The creation of sport broadcasting involves professionals with various statuses, functions and skills (editors, sound recordist, editor, consultant, director, script, etc.), technical staff (computers, documentation, Etc.), and managers in charge of production (production manager, stage manager, etc.). The composition of the teams to « be sent in the field” influences the work relationships, and the media representations.

Moderator : Nikos Smyrnaios, Université de Toulouse, France

Présentations (14H-15H00) :

  1. Eugènie Saitta, Sandy Montanola, Béatrice Damian-Gaillard, Université Rennes 1, France
  2. Laurent Camus, CEMS, France
  3. Guillem Turró, David Puertas, Xavier Pujadas et Pere Masip, Universitat Ramon Llull, Espagne



Discussion  (15H15-17H15)

Who decides the composition of the teams? When are the editorial choices discussed? How are they negotiated in daily practices between editor, reporters, technicians and editor-in-chief? What are the related constraints and criteria?  What importance is given  to editorial and « diversity » recommendations?

  1. Olivier Dufour, consultant sport et médias, Ex responsable du numérique BEIN Média Group Journaliste reporter d’images
  2. François-Xavier de Chateaufort, RMC/BFM Sport
  3. Marion Le Couls, Communication manager Fortuneo cycling team
  4. Pascal Golomer, Directeur adjoint de la rédaction des sports France Télévisions

18H30 Buffet

20H30 Media in sport ecosystem

Issues of TV media coverage of athletes

Athletes’ Media coverage is an important editorial and commercial challenge for television channels. It also plays an essential role in the athletes’ career and in the development of sports and their governing bodies. The changes in the television and sports economies, correlated to the rise of social networks, have shaken up relations between journalists and sports professionals (athletes, coaches, governing bodies, etc.). The best-known athletes manage their own media image, which has become a resource to be negotiated with clubs and sponsors. They have managers, agents, media training, and they are present  on social networks …

Moderator : Frédéric Rasera, Centre Max Weber, Université Lyon 2, France

Evening session, Espace Sainte-Anne, Lannion (20H30-23H30)

  1. Philippe-Antoine Lupien, UQAM, Montréal, canada
  2. Boris Helleu, CESAMS, Université de Caen, France
  3. Rory Magrath, Solent Université, Southampton, UK (intervention enregistrée)

Discussion (22H30 – 23H30)

Does the professionalization of the athletes image management create new representations of the athletes? Have these developments led journalists to rethink their treatment of sports’ information? How do they integrate or not Internet users’ criticisms, especially about diversity?

  1. Patrick Montel, France Télévisions, France
  2. Romane Enguehard, footballeuse
  3. Marion Delas, Triathlète
  4. Marion Le Couls, Communication manager Fortuneo cycling team
  5. Mathilde L’Azou, Journaliste spécialisé en Sport

Vendredi 13 octobre 2017

8H30 Coffee break

Atelier 5 – Training to diversity

From school to first steps in the field : learning constraints

Discutant / Moderator : Samuel Bouron, Paris Dauphine, France

  1. Pascale Colisson, responsable pédagogique, chargée de mission Diversité et égalité des chances, IPJ-Université Paris-Dauphine, France
  2. Baptiste Morin, Journaliste spécialisé en Sport
  3. Mathilde L’Azou, Journaliste spécialisé en Sport